Basic Marketing with Connect Plus - Jr William Perreault,Joseph William Cannon,E Jerome McCarthy
-25% koodilla BOOKS
Toimitus 31-37 arkipäivässä
30 päivän palautusoikeus
Built on a strong foundation, "Basic Marketing" 19e provides an integrated teaching and learning solution for presenting the four Ps framework and managerial orientation with a strategy planning focus. The Perreault franchise was the pioneer of the "four Ps" in the introductory marketing course. The unifying focus of "Basic Marketing" has always been on how to make marketing decisions in deciding what custo ... Täydellinen kuvaus
Saatat myös pitää
TOP
Unreasonable Hospitality: The Remarkable Power of Giving People More Than They Expect
-25% koodilla BOOKS
Toimittajalla varastossa
TOP
Never Split the Difference: Negotiating as if Your Life Depended on It
-25% koodilla BOOKS
Varastossa
TOP
The 7 Habits of Highly Effective People. 30th Anniversary Edition: Powerful Lessons in Personal Change
Jim Collins, Sean Covey, Stephen R. Covey
-25% koodilla BOOKS
Varastossa
TOP
Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity
-25% koodilla BOOKS
Toimittajalla varastossa
TOP
The Psychology of Money: Timeless Lessons on Wealth, Greed, and Happiness
-25% koodilla BOOKS
Varastossa
TOP
The Infinity Machine: Demis Hassabis, DeepMind, and the Quest for Superintelligence
-25% koodilla BOOKS
Toimittajalla varastossa
TOP
Why Nations Fail: The Origins of Power, Prosperity and Poverty
Daron Acemoglu, James A. Robinson
-25% koodilla BOOKS
Toimittajalla varastossa
TOP
Legacy: What The All Blacks Can Teach Us About The Business Of Life
-25% koodilla BOOKS
Toimittajalla varastossa
TOP
Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones
-25% koodilla BOOKS
Toimittajalla varastossa
TOP
Clear Thinking: The Art and Science of Making Better Decisions
-25% koodilla BOOKS
Toimittajalla varastossa
TOP
Vienna: How the City of Ideas Created the Modern World
-25% koodilla BOOKS
Toimittajalla varastossa
TOP
1873: The Rothschilds, the First Great Depression, and the Making of the Modern World
-25% koodilla BOOKS
Toimittajalla varastossa
TOP
E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It
-25% koodilla BOOKS
Toimittajalla varastossa
TOP
The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
-25% koodilla BOOKS
Varastossa
TOP
Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity
-25% koodilla BOOKS
Toimittajalla varastossa
TOP
Influence: The Psychology of Persuasion
-25% koodilla BOOKS
Toimittajalla varastossa
TOP
Co-Intelligence: Living and Working with AI
-25% koodilla BOOKS
Toimittajalla varastossa
TOP
The First 90 Days: Proven Straegies for Getting up to Speed faster and smarter
-25% koodilla BOOKS
Toimittajalla varastossa
Kuvaus
Built on a strong foundation, "Basic Marketing" 19e provides an integrated teaching and learning solution for presenting the four Ps framework and managerial orientation with a strategy planning focus. The Perreault franchise was the pioneer of the "four Ps" in the introductory marketing course. The unifying focus of "Basic Marketing" has always been on how to make marketing decisions in deciding what customers to focus on and how best to meet their needs. Consistent with our belief in continuous quality improvement, this edition has been critically revised, updated, and rewritten to reflect new concepts, new examples, recent "best practices," and to tightly integrate the best digital tools in the industry for ensuring that students are prepared to engage in classroom lectures and pursue future business and marketing careers.
Lisätietoja
| Kirjoittaja | Jr William Perreault, Joseph William Cannon, E Jerome McCarthy |
|---|---|
| Julkaisija | McGraw Hill LLC |
| Julkaisuvuosi | 2013 |
| EAN | 9780077801946 |