Business Analytics - Mary Ellen Gordon
-35% koodilla BOOKS
Toimitus 15-21 arkipäivässä
30 päivän palautusoikeus
This new textbook focuses on how data and analytics can be used to help inform organisational decision-making across the business by complementing human judgement.Taking a highly practical approach, it covers major use cases for analytics across different business areas, including marketing analytics, HR analytics, operational analytics and financial analytics. This concise and readable book grounds discuss ... Täydellinen kuvaus
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Kuvaus
Lisätietoja
| Kirjoittaja | Mary Ellen Gordon |
|---|---|
| Julkaisija | SAGE Publications Ltd |
| Julkaisuvuosi | 2023 |
| Kannen tyyppi | Pehmeäkantinen |
| EAN | 9781529796117 |