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Digital Behavior - Umberto Leon Dominguez

englanti
2025-01-07
64,75 € 86,33 €

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Toimitus 15-21 arkipäivässä

30 päivän palautusoikeus

In a technologically advanced and competitive landscape dominated by major tech companies and burgeoning start-ups, the key asset lies in boosting monthly active users. Traditionally, product design has relied on fragmented insights from personal experience, common sense, or isolated experiments. This work endeavours to establish a theoretical framework for predicting and influencing the digital behaviour o ... Täydellinen kuvaus

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In a technologically advanced and competitive landscape dominated by major tech companies and burgeoning start-ups, the key asset lies in boosting monthly active users. Traditionally, product design has relied on fragmented insights from personal experience, common sense, or isolated experiments. This work endeavours to establish a theoretical framework for predicting and influencing the digital behaviour of technology users. Drawing on over a century of scientific research in behaviour, cognition, and physiology, this presents a comprehensive approach to customizing digital stimuli. The objective is to enhance user interactions with digital and virtual environments. Through real and cost-effective examples, diagrams, and formulas, the text offers theoretical knowledge and a practical methodology to elevate digital product designs, setting them apart from the competition. With the potential to reshape the digital design landscape, this book emerges as a game-changer, promising to revolutionize how digital products and services are conceived and delivered.

Lisätietoja

Kirjoittaja Umberto Leon Dominguez
Julkaisija Cambridge University Press
Julkaisuvuosi 2025
Kannen tyyppi Pehmeäkantinen
EAN 9781009568326
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Arvostelet: Digital Behavior
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64,75 € 86,33 €