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Equipped to Win - Michael Chase

englanti
2010-05-02
32,14 € 49,44 €

-35% koodilla BOOKS

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Toimitus 15-21 arkipäivässä

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The high-technology capital equipment business has its unique set of challenges. If you're an executive trying to compete in this world, you know it's not enough to just improve operational cost and efficiency. You need to consistently define and create winning products that are then successfully marketed to capture their full value. "Equipped to Win" shows you how to thrive in this world in a straight-forw ... Täydellinen kuvaus

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The high-technology capital equipment business has its unique set of challenges. If you're an executive trying to compete in this world, you know it's not enough to just improve operational cost and efficiency. You need to consistently define and create winning products that are then successfully marketed to capture their full value. "Equipped to Win" shows you how to thrive in this world in a straight-forward how-to style. With "Equipped to Win" you get the capital equipment industry's best practices for strategy, product management, and marketing. Capital equipment executives, this is your guide for growing your business, improving profits, and beating the competition.

Lisätietoja

Kirjoittaja Michael Chase
Julkaisija Lulu.com
Julkaisuvuosi 2010
Kannen tyyppi Pehmeäkantinen
EAN 9780557277841
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Arvostelet: Equipped to Win
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32,14 € 49,44 €