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Glossyware: Anti-Pattern, Abstraction Inversion, Accidental Complexity -

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englanti
2026-04-09
146,80 € 195,73 €

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Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. Glossyware is a slang term referring to marketing materials produced on high-gloss bond paper. Typically, the content of this material provides an abstract description of a product often too vague to obtain a solid understanding of the product and often lacking any relevant substan ... Täydellinen kuvaus

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Kuvaus

Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. Glossyware is a slang term referring to marketing materials produced on high-gloss bond paper. Typically, the content of this material provides an abstract description of a product often too vague to obtain a solid understanding of the product and often lacking any relevant substance or evidentiary facts. Rather, the intended impact is to impress the reader with vibrant colors and loaded industry buzzwords in hopes of motivating a sale. Glossyware is most commonly found in use in the marketing of computer software. Glossyware is often developed by marketing professional from the original software design documentation and may include features that have not yet been developed or tested. Such uncompleted features or software componentes run the risk of ending up as vaporware. Other examples of glossyware use the golden hammer principle to illustrate how the marketed product will solve all of your problems, or at least most of them, often with brilliant use of bullet points.

Lisätietoja

Julkaisija OmniScriptum
Julkaisuvuosi 2026
Kannen tyyppi Pehmeäkantinen
EAN 9786133488557
Kirjoita oma arvostelusi
Arvostelet: Glossyware: Anti-Pattern, Abstraction Inversion, Accidental Complexity
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146,80 € 195,73 €