Solutions for boost management - Charly Ymtsop Fokeng
-35% koodilla BOOKS
Toimitus 15-21 arkipäivässä
30 päivän palautusoikeus
This work focuses on Customer Relationship Management (CRM). The aim of our study is to investigate the impact of some important components in relationship marketing (trust, satisfaction, and loyalty) on the behaviour of GEV passengers. The analysis of the results obtained in our research confirmed that the perception of the relationship between GEV and its customers is almost convergent.
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Kuvaus
This work focuses on Customer Relationship Management (CRM). The aim of our study is to investigate the impact of some important components in relationship marketing (trust, satisfaction, and loyalty) on the behaviour of GEV passengers. The analysis of the results obtained in our research confirmed that the perception of the relationship between GEV and its customers is almost convergent.
Lisätietoja
| Kirjoittaja | Charly Ymtsop Fokeng |
|---|---|
| Julkaisija | Our Knowledge Publishing |
| Julkaisuvuosi | 2021 |
| Kannen tyyppi | Pehmeäkantinen |
| EAN | 9786204229935 |